Website Tips

When it comes to running a small business, online presence is more important than ever before. Since 2016 saw an increase in companies stepping up their digital presence, 2017 will most definitely continue that trend. To ensure growth, it’s important for small businesses to know the common mistakes that can hinder their online and overall

Whether you run a small business or a large company, there’s no denying that 61% of Internet users around the globe research products online before buying them. If you want customers to invest in your services, it’s important to have a solid online presence. In the vast majority of cases, it’s smart to hire a

I just read a very informative article on creating landing pages to help with local SEO that we’d like to share with our readers.  It is called “The perfect local SEO landing page”. I The Perfectly Optimized Local Landing Page, by Bowler Hat and Search Engine Land

These days, regardless of how your business is run, it’s all about how the public perceives you online. And whether you own a mom and pop shop with a cult following or a huge corporate giant, your website is going to be the portal for any potential leads.   While you may think that your

There are a number of reasons why keeping your visitors on your site longer is a good thing. For one, the more time they spend on your website, the more likely you are to make a conversion, whether that comes in the form of a sale, a lead, or a newsletter sign-up. Secondly, site time

For many business owners, Google algorithm updates may be overwhelming and confusing. At times, these updates have hurt website rankings and even turned SEO professionals’ best search engine optimization tactics on their head. But the Google Possum update was a bit different in that instead of hurting small businesses, it actually helped many gain more

Standing out online is more important than ever, especially since every one of your competitors has their own website, marketing divisions, and social media accounts. It takes more than just having an online presence, however, as you have to put a lot of work into your website if you really want to be successful online.

We’ve all been frustrated at some point or another with a web page that takes too long to load. Site speed might be an essential part of the online user experience, but it also plays an important role in your SEO and page rankings. Three seconds of loading time might not seem like much, but

You may think your website is fine, but are you getting the traffic you deserve? If you’re just not attracting the right audience or successfully converting leads, it may be time to take another look at your site’s design.   A website redesign project may be time-consuming, but under the right circumstances, it could also

Website design trends come and go. The question is — will you jump on the bandwagon? The decision to follow or ignore a design trend should depend on the needs and behaviors of your users. Is it a website design feature that your customers or visitors will truly benefit from? Does the trend constitute a