Category: Search Engine Optimization (SEO)

  • web optimization

    Why Your Website Should be Optimized for Google

    Website optimization remains essential for businesses to remain visible. Millions of people come across businesses online because they invest in the best SEO practices. Once you optimize for Google, you’ll notice quite a few benefits.   Higher Customer Retention When customers land on your website via Google search, they are more likely to purchase from

  • Search Engine Optimization

    How Long Does SEO Take?

    You have probably wondered if your SEO is really working and how long it takes to get to the hard-fought first page. Although there is no hard and fast answer to how long SEO will take, it typically takes anywhere from six to nine months to get your website ranking on the first page of

  • What Is Google’s BERT Update and What Does It Mean For Your Site?

    In our tech-savvy world, you can’t expect to compete without a killer website. Since 61% of global internet users research products online, you’ll need to hire website developers and digital marketers to ensure your site can be easily found and that it provides an excellent experience. Proper optimization and stellar web design are both crucial

  • text design

    Duplicating a Page in WordPress: The Why and The How

    Despite the fact that users only read 28% of what’s on a web page, the content on your site matters a lot. Not only can your website provide lots of useful information to human users who search for it, but it can also allow Google’s bots to better understand how relevant and reputable your website

  • website design

    3 Keys To Effective Incorporation Of SEO and Website Design

    Website design and search engine optimization (SEO) fit like a hand in a glove. Which means that website design and the words communicated (e.g., keywords) affect website ranking, either for good or ill. When design and marketing do not work closely together, a company’s website ranking will be adversely affected. Websites and their designers need

  • domain authority

    Back to the Basics: What Is Domain Authority and How Can You Improve Yours?

    According to Moz, domain authority (DA) is a search engine ranking score developed by Moz that predicts how well a website will rank on search engine results pages (SERPs). A domain authority score ranges from one to 100, with higher scores corresponding with a greater ability to rank. Domain rating is calculated by evaluating multiple

  • SSL certificates

    SSL Certificates: Why You Need One For Your Company’s Site Today

    SSL certificates are small data files that digitally bind a cryptographic key to an organization’s details. When it’s installed on a web server, it activates the padlock and the https protocol, and it allows secure connections from a web server to a browser. So, why should you have SSL certificates?   Trust and brand power

  • seo websites

    Why Should I Use The Yoast SEO WordPress Plugin?

    Many businesses choose to use WordPress as their web platform, and it’s one of the most ubiquitous content management systems in the world. However, if you’re running a business that depends on search traffic, it isn’t enough to set up a website through WordPress using high quality content and web design.   Search engine optimization

  • search engine optimization tips

    Search Engine Optimization Tips For Increasing Google Crawl Rate

    Having a good-looking and functional website with high quality content is not only essential for grabbing the attention of online users but also for improving your Google crawl rate. Up to 61% of global online users search for products using search engines.   If the Google Web crawler doesn’t visit your page to add your

  • web design

    Want to Improve Your Company’s Online Presence? Beware of These 3 Common Mistakes

    When it comes to running a small business, online presence is more important than ever before. Since 2016 saw an increase in companies stepping up their digital presence, 2017 will most definitely continue that trend. To ensure growth, it’s important for small businesses to know the common mistakes that can hinder their online and overall