Category: Website Redesign

Nailing down the perfect web design for your small business can be tricky, especially when Internet trends are always changing. Redesigning a business’s website to stay relevant may seem like a difficult task, so here are some tips to get you get through it.   Personalization Having defined personas and personalization in your design will

In case you didn’t know, you probably need a website redesign. Why? Technology, consumer demands, and media platforms change so rapidly that the site you built even a few months ago might not be hacking it the way you had previously predicted. Of course, most small business owners can’t afford to give their website a

When we do workshops and networking, we are constantly mentioning that your website needs to be mobile responsive.  Notice I use the word “responsive”, not just mobile-friendly?  Mobile friendly is the first step, but even better, is responsive.  Responsive means that a website will show optimally for the user on not only a mobile phone,

Everything is online now. Do you remember when you used to have to look up a business’s phone number in a big yellow book? Or when you actually had to go into a store to find out the store’s hours? Those days are in the past.   Now more than ever, people are searching on

In digital marketing, it isn’t enough to have a well-designed website and high quality content to convert consumers to your brand. Keyword rankings may increase online traffic to your website, but to urge consumers to buy from your company you need a strong call to action.   One of the biggest mistakes of DIY websites

Many small businesses don’t see the appeal of seeking out professional web designers. Recently, DIY web development and web design themes have become far more common. The problem with DIY web design is that, as a business, you’re relying on non-professional skills but expecting professional results.   Website design and development that has been created

The first step in effective internet marketing is keeping your users and potential customers on your web page. The longer your users stay on your page, the more likely you’ll be able to make a sale or remain in the user’s memory for a later date. Even for the most skilled web developers and marketing

When it comes to designing a website, it can be difficult to determine which methods and features will and will not be effective at attracting a broader audience. However, there are a few basic features that make up any great website, and before you invest in any type of web design campaign, it’s important to

When marketing directors ask why isn’t anyone coming to my website they tend to look for the latest digital marketing and web design trends. This can be both a blessing and a curse. Yes, some of the latest web design trends are incredible and do help businesses increase their numbers of online traffic.   However,

The do it yourself (DIY) market has grown incredibly over the last few years. People are starting successful businesses with little experience thanks to DIY strategies. Though doing something yourself certainly has plenty of benefits, when it comes to standing out in the digital realm, there are still plenty mistakes that DIY web developers make.