When it comes to creating a mobile friendly website, many businesses envision a website that has a sleek, minimal design. But to create a mobile friendly website, you need more than just web design. You need mobile SEO.
Mobile users have become the largest target audience for generating leads and making sales. And while mobile users may not seem very different from PC users on the surface, how they interact with your company’s website varies completely.
So how do you optimize your website for mobile SEO to help your business capture more leads? Here are a few simple tips to make your website more mobile friendly using search engine optimization.
Go local with your SEO keywords
When you want to optimize your website for mobile users, it’s a good idea to increase how often your business is using local SEO keywords. Local keywords are easier to rank for than more generalized keywords, and they make your business easier for mobile users to find you.
Smartphone users are accessing the Internet while they’re on the go. That means they’re looking for fast and local information.
Make sure your website speed is fast
Every online user, whether they’re using their smartphone or PC, wants a website to load quickly. In fact, many online users will abandon a website if it takes longer than three seconds to load. Mobile users will abandon a website even faster.
As we mentioned in the previous point, mobile users are on the go and that means they need information fast. If your website isn’t loading quickly enough for them, they’ll find their products and services somewhere else. That said, be sure your page speed isn’t any slower than one second.
Use long-tail SEO keywords
Long-tail SEO keywords are becoming more popular as AI home technology becomes more affordable. AI assistants like Amazon’s Alexa will search questions asked by online users, which are typically longer and more casual.
While using your normal keywords and local keywords for your website, be sure to drop some longer SEO keywords in there as well to make your website more mobile friendly.
Need professional help to create a mobile friendly website?
It’s no secret that mobile friendly websites are more important than ever. In fact, we conduct up to 12 billion searches every month on the web in the U.S., and many of those searches are done on our smartphones both manually and through voice search.
If you need professional help creating a mobile friendly website for your business and boosting mobile responsiveness, MRN Web Designs can help.
MRN Web Designs is a digital marketing agency offering search engine marketing services, onsite optimization, and professional web design so you can get the most out of your digital experience. To learn more about our web design and SEO services, contact MRN Web Designs today.